As those seasoned blog readers (as in having read it for a long while rather than those having just prepared themselves for cooking) will be aware, over the last year I have became a big fan of Borders bookshops. Being vocal in the fact the high-street chains need to drastically alter their approach and heave their huge structures into line with the modern market, Borders seemed to be first on the ball with fast-moving initiatives such as the Best of Independents bay and a selection of Polish titles.
It was therefore of great interest to hear that they will shortly be trialling an on-demand facility in some branches. With so much talk of the move to digital, it is great to see a company working with the trend and being imaginative rather than sticking their head in the sand, or bookshelves in this case, and hoping that if they ignore it, it will go away. I hope the initiative will work very well for them.
And at the time of writing I have just heard that they will be launching their new website with Gardners. I look forward to finding out more and hopefully working with their new offering. Hopefully many more positive initiatives are ahead from all in the publishing industry in 2008!
Tom
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